Government Communications Advisory Committee Marketing Communications Reports
As outlined in the Marketing Communication Guidelines, the Government Communications Advisory Committee (GCAC) will proactively report the proposed budget, total cost and an evaluation summary for communications initiatives with a total budget of $55,000 (ex GST) and above.
GCAC Communications Approval Report January 2024 (PDF, 102.9 KB)
GCAC Communications Approval Report December 2023 (PDF, 254.7 KB)
GCAC Communications Approval Report November 2023 (PDF, 220.1 KB)
GCAC Communications Approval Report October 2023 (PDF, 233.0 KB)
GCAC Communications Approval Report September 2023 (PDF, 192.6 KB)
GCAC Communications Approval Report August 2023 (PDF, 400.7 KB)
GCAC Communications Approval Report July 2023 (PDF, 188.2 KB)
GCAC Communications Approval Report June 2023 (PDF, 309.9 KB)
GCAC Communications Approval Report May 2023 (PDF, 176.8 KB)
GCAC Communications Approval Report April 2023 (PDF, 191.5 KB)
GCAC Communications Approval Report March 2023 (PDF, 202.7 KB)
GCAC Communications Approval Report February 2023 (PDF, 228.0 KB)
GCAC Communications Approval Report January 2023 (PDF, 85.5 KB)
GCAC Communications Approval Report December 2022 (PDF, 264.1 KB)
GCAC Communications Approval Report November 2022 (PDF, 215.8 KB)
GCAC Communications Approval Report October 2022 (PDF, 540.0 KB)
GCAC Communications Approval Report September 2022 (PDF, 239.8 KB)
GCAC Communications Approval Report August 2022 (PDF, 248.9 KB)
GCAC Communications Approval Report July 2022 (PDF, 177.0 KB)
GCAC Communications Approval Report June 2022 (PDF, 255.0 KB)
GCAC Communications Approval Report May 2022 (PDF, 90.3 KB)
GCAC Communications Approval Report April 2022 (PDF, 185.6 KB)
GCAC Communications Approval Report March 2022 (PDF, 93.2 KB)
GCAC Communications Approval Report February 2022 (PDF, 570 KB)
GCAC Communications Approval Report January 2022 (PDF, 311 KB)
GCAC Communications Approval Report December 2021 (PDF, 181.4 KB)
GCAC Communications Approval Report November 2021 (PDF, 195.4 KB)
GCAC Communications Approval Report October 2021 (PDF, 183.2 KB)
GCAC Communications Approval Report September 2021 (PDF, 198.7 KB)
GCAC Communications Approval Report August 2021 (PDF, 206.1 KB)
GCAC Communications Approval Report July 2021 (PDF, 642.3 KB)
GCAC Communications Approval Report June 2021 (PDF, 181.2 KB)
GCAC Communications Approval Report May 2021 (PDF, 284.5 KB)
GCAC Communications Approval Report April 2021 (PDF, 340.9 KB)
GCAC Communications Approval Report March 2021 (PDF, 379.6 KB)
GCAC Communications Approval Report February 2021 (PDF, 337.0 KB)
GCAC Communications Approval Report January 2021 (PDF, 334.4 KB)
GCAC Communications Approval Report December 2020 (PDF, 376.2 KB)
GCAC Communications Approval Report November 2020 (PDF, 166.7 KB)
GCAC Communications Approval Report October 2020 (PDF, 310.0 KB)
GCAC Communications Approval Report September 2020 (PDF, 364.5 KB)
GCAC Communications Approval Report August 2020 (PDF, 317.1 KB)
GCAC Communications Approval Report July 2020 (PDF, 330.2 KB)
Reports on communications initiatives which commenced prior to GCAC can be found below. Please note some initiatives are still awaiting final evaluation.
Marketing Communications Approval Report July 2019 – Onwards (PDF, 1.6 MB)
Marketing Communications Approval Report June 2019 (PDF, 408.1 KB)
Marketing Communications Approval Report May 2019 (PDF, 227.4 KB)
Marketing Communications Approval Report April 2019 (PDF, 3.9 MB)
Marketing Communications Approval Report March 2019 (PDF, 157.7 KB)
Marketing Communications Approval Report February 2019 (PDF, 173.4 KB)
Marketing Communications Approval Report January 2019 (PDF, 7.5 MB)
Marketing Communications Approval Report December 2018 (PDF, 550.8 KB)
Marketing Communications Approval Report November 2018 (PDF, 373.7 KB)
Marketing Communications Approval Report October 2018 (PDF, 5.9 MB)
Marketing Communications Approval Report September 2018 (PDF, 443.3 KB)
Marketing Communications Approval Report August 2018 (PDF, 271.7 KB)
Marketing Communications Approval Report July 2018 (PDF, 285.2 KB)
Marketing Communications Approval Report June 2018 (PDF, 451.6 KB)
Annual Media Expenditure
All South Australian government departments and agencies are required to plan and book their media advertising through the Media Panel as part of the Master Media Scheme.
The State Government’s expenditure on media advertising for 2022-23 was $47.6 million (excl. GST).
Notes for chart:
- Figures current as at October 2023.
- Figures provided are excluding GST and fees.
- Includes expenditure by Government Enterprises and Statutory Authorities.
- Excludes third parties.